About
As a dedicated coach, I specialize in empowering individuals and teams to unlock their fullest potential and achieve their goals. My journey in this field began with a profound passion for helping others discover the best in themselves, a passion that has grown into a lifelong vocation. Over the years, I have honed my skills in effective communication, emotional intelligence, and strategic planning, enabling me to guide my clients with a comprehensive approach that addresses both their immediate and long-term needs.
What truly sets my coaching apart is my commitment to personalization and empathy. I believe that each client is unique, with their own set of dreams and challenges, and I take the time to understand their perspective to tailor solutions that resonate with their individual stories. Whether it’s through one-on-one sessions or group workshops, I am dedicated to creating a supportive and inspiring environment that fosters growth and transformation.
Being genuinely invested in my clients' journeys allows me to celebrate their successes as my own, which fuels my drive to make a meaningful impact. Together, we work towards not just achieving goals, but fostering the mindset and resilience needed for sustainable success. I am excited to be a catalyst in your journey to greatness.
Key Skills
Experience
RIOTDIVISION UA COMPANY | https://ua.riotdivision.tech/
May 2024 - Present
Work experience in a concept store of contemporary Ukrainian clothing.
Casablanca fasion company | https://casablancaparis.com/
Dec 2023 - Present
Casablanca comes to life in a palette that simultaneously evokes the clay courts of Stade Roland Garros and the sunbaked terracotta of North Africa; accented with fresh tennis whites and pops of pastel. Sportswear inspired silhouettes are refined but relaxed, and presented in crisp cotton and plush terrycloth.
Thom Brown fasion | https://www.thombrowne.com/fi/
Mar 2019 - Nov 2023
Experience in PR at Thom Brown. worked on the career development of the company's employees, promoting productivity, corporate unity, and adherence to the company's values.
Education & Certificates
Bachelor in QA
Jagiellonian university, Krakow, Poland
May 2009
Articles & Resources

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Zalena McGill

The Visual Language: Unleashing Creativity in Graphic Design
"The Visual Language: Unleashing Creativity in Graphic Design"
Graphic design is more than just an art form; it's a powerful communication medium that plays a crucial role in our visually-oriented society. It involves the strategic blending of art and technology to build captivating visual stories using elements like typography, color theory, composition, and imagery. Mastery of these components is essential for crafting cohesive and engaging experiences across various platforms, including logos, websites, and marketing materials.
The design process is dynamic, encompassing research, concept development, execution, feedback, and finalization. Current trends lean towards minimalism, bold typography, and asymmetrical layouts. By understanding and applying core design principles, designers not only draw in viewers but also ensure their messages are communicated clearly. Whether you're a seasoned pro or a beginner, diving into the world of graphic design offers an opportunity to participate in storytelling and audience engagement, making the experience both fulfilling and transformative.

Zalena McGill
SkillsU
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Zalena McGill

https://qa.skillsu.com/
Intuitive design focuses on making user interfaces easy to understand and navigate, without requiring extensive explanations or training. Here are some core principles:
1. **Simplicity**: Design should be straightforward, eliminating unnecessary elements and focusing on the primary functions users need.
2. **Consistency**: Use familiar interface elements and style across similar products to create a cohesive experience for users.
3. **Feedback and Response**: Provide clear feedback for user actions, helping them understand the results of their interactions and guiding them effectively.
4. **Affordances and Signifiers**: Design elements should suggest their functionality; for example, buttons should look clickable.
5. **User-Centered Design**: Focus on understanding users' needs, behaviors, and limitations to create solutions that are tailored for them.
6. **Accessibility**: Ensure that designs can be used by people with a wide range of abilities, disabilities, and technical skills.
7. **Discoverability**: Make it easy for users to find and access the features they need when they need them.
8. **Error Prevention and Recovery**: Create designs that prevent errors where possible and offer clear, simple paths to recovery when mistakes occur.
9. **Visual Hierarchy**: Use size, color, contrast, and layout to convey information structure and guide users' attention.
10. **Flexibility and Efficiency**: Allow for different levels of engagement, from novice to expert, enabling power users to execute tasks faster.
By adhering to these principles, designers can create experiences that feel natural and intuitive, facilitating ease of use and a more enjoyable user journey.

Zalena McGill
Testimonials5.0 (5)

Amelia Wilson
14 weeks ago
Working with Alena was transformative!
Her insightful questions and encouragement helped me clarify my goals, stay accountable, and achieve results I once thought impossible. I now feel more confident and motivated in my career journey.
I highly recommend Alena to anyone seeking growth and real, lasting change.

AlenaAlena Jones
27 weeks ago
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Alena Riz
28 weeks ago
An excellent specialist and mentor. Provides a lot of new and useful information. Always happy to help. I recommend cooperation with Alena Test Expert to everyone.
Schedule a Session
Consultation Call
30 min
Free
Description
Consulting Call
30 min
$58.51 per session
Description Description Description Description
Executive Coaching
60 min
$702.13 for 6 sessions
Leadership Coaching
60 min
$1053.2 for 10 sessions
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