SkillsU logo
Avatar

Aaron Kang

Communication, PR & Media Training Expert | Strategic Storyteller | Empowering Brands & Leaders

Asia/Singapore (UTC+8)
English

About

A dynamic Communication, PR, and Media Training specialist with 15+ years of experience shaping narratives and elevating brand reputations across Australia’s leading agencies. Renowned for delivering impactful media strategies, crisis communications, and executive coaching, this expert blends deep industry knowledge with a passion for empowering professionals to communicate with confidence and clarity. Recognized for excellence in client outcomes, media relations, and leadership development, they are a trusted advisor to both corporate and public sector leaders.

Key Skills

Experience

Senior Account Director | Ogilvy PR

Jan 2021 - Present
- Led award-winning national campaigns for Fortune 500 clients - Developed crisis communication protocols - Trained C-suite executives in media engagement

Head of Media Training & Strategy | ICON Agency

May 2017 - Dec 2020
- Designed and delivered bespoke media training workshops - Managed high-stakes public relations for government and tech clients - Enhanced digital storytelling capabilities

Communications Consultant | Sling & Stone

May 2013 - Mar 2017
- Crafted brand narratives for disruptive startups - Secured top-tier media coverage - Mentored junior consultants in strategic communications

Education & Certificates

Professional Certified Coach (PCC)

International Coach Federation (ICF)
Oct 2024

Accreditation in Public Relations (APR)

Public Relations Society of America (PRSA)
May 2022

Strategic Communication Management Professional (SCMP)

International Association of Business Communicators (IABC)
Sep 2016

Bachelor of Communication (Public Relations)

RMIT University
Apr 2013

Articles & Resources

Portfolio image

Thoughts on Figma's announcements

245: What does post-Config look like?
Avatar

Aaron Kang

Portfolio image

UI/UX Study Case: Redesign & Improving Watching Experience on Disney+

A detailed UI/UX case study where I redesigned the Disney+ mobile app to improve the overall viewing experience. This project explores user pain points, design decisions, and solutions focused on personalization, navigation, and accessibility.
Avatar

Aaron Kang

Portfolio image

How tech workers really feel about work right now

Results from our first-ever large-scale tech worker sentiment survey
Avatar

Aaron Kang

Portfolio image

A Coach’s Guide to Communication Strategy That Sticks

Strong communication strategy aligns messages, audiences, and channels to drive action, not noise. This guide shares a coach’s playbook: define outcomes, segment audiences, craft story-led messages, choose channels intentionally, and measure behavior change—not vanity metrics—to build trust and sustained engagement.
Avatar

Aaron Kang

Online Workshops

Webinar

Career Transition and Reinvention: Strategies for a Successful Pivot

The "Career Transition and Reinvention: Strategies for a Successful Pivot" workshop is an engaging and transformative experience designed to equip participants with the tools and insights needed to navigate career changes effectively. Focused on individuals looking to reinvent their professional paths, it delves deeply into human resources, talent development, and personal growth. Attendees explore key strategies to identify and leverage their unique talents and strengths, allowing them to reinvent their careers with confidence and clarity. The workshop emphasizes the importance of understanding both the internal and external factors influencing career transitions. Participants learn to assess their skills, values, and passions, aligning them with market trends to create opportunities in various sectors. By examining case studies and real-world examples, attendees gain insight into successful career pivots and the adaptability required in today's fast-changing job landscape. Facilitators guide participants through interactive exercises aimed at fostering self-awareness and resilience, crucial qualities for navigating the uncertainties of career transitions. The workshop also addresses common challenges such as overcoming fear and resistance to change, providing practical tools to manage these obstacles effectively. Networking strategies and relationship-building are highlighted as critical components for career advancement and reinvention, encouraging participants to expand their professional circles and seek mentors who can provide valuable guidance and support. In addition to personal development, the workshop underscores the role of HR and talent development professionals in facilitating employee transitions and reinventing organizational roles to meet evolving business needs. Attendees are equipped with strategies to promote an adaptive work culture, fostering environments where talent can flourish. Ultimately, the workshop empowers individuals by providing them with a roadmap to navigate their career transitions and the confidence to embrace new professional identities. By cultivating self-awareness, strategic planning, and a positive mindset, participants leave prepared to embark on successful and fulfilling career pivots.
Webinar

Communication & Soft Skills for Engineers

The "Test Workshop on Communication & Soft Skills for Engineers" offers a dynamic and comprehensive approach to enhancing engineers' interpersonal and professional capabilities. Emphasizing the critical role of communication in both personal and professional success, this workshop explores the nuances of effective communication, highlighting the importance of clarity, empathy, and active listening. Participants engage in interactive sessions covering verbal and non-verbal communication, equipping them with the tools needed to navigate diverse technical and collaborative environments confidently and adeptly. The workshop underscores the significance of emotional intelligence in communication, encouraging attendees to recognize and manage their own emotions while effectively understanding and responding to others'. Throughout the workshop, participants immerse themselves in practical activities and role-playing exercises that simulate real-life engineering scenarios, providing an opportunity to practice and refine their communication skills within a supportive setting. These exercises help boost participants’ confidence in expressing ideas, resolving conflicts, and working collaboratively within engineering teams. Additionally, the workshop emphasizes the importance of adaptability in communication, teaching individuals how to tailor their messages for various audiences and situations, thus enhancing their overall impact and effectiveness in technical fields. By focusing on essential soft skills, this workshop empowers engineering professionals to become more persuasive and influential communicators, enhancing their capacity to lead, collaborate, and innovate. It stresses the value of cultivating a positive and open mindset, fostering ongoing learning and self-improvement. Participants leave the workshop with a heightened understanding of the vital role that soft skills play in engineering success, equipped with a practical toolkit of strategies and techniques applicable in diverse professional settings. Ultimately, the Test Workshop aims to transform engineers into more effective communicators, capable of establishing stronger relationships and achieving greater success in their careers and projects.

Schedule a Session

Resume Clinic

45 min
$138.7 per session
Strengthen resume impact with tailored achievements, keywords, and structure.

Career Pathing Consultation

45 min
Free
Discover career paths suitable to your skills, competencies and interests.

Mock Interview

60 min
$173.38 for 6 sessions
Practice interviews, receive targeted feedback, and refine persuasive storytelling.

Recommended Training Topics

Constructive Feedback

This training offers a comprehensive exploration of constructive feedback, a pivotal skill in personal and professional growth. Participants will learn effective techniques to provide feedback that is both informative and motivating. By mastering these skills, learners can improve team dynamics, enhance performance, and foster a culture of continuous improvement in any organization.

Meeting Facilitation

This training focuses on meeting facilitation techniques aimed at fostering effective communication and collaboration. Participants will learn to manage diverse group dynamics, streamline decision-making processes, and ensure productive outcomes. With practical applications, this program is ideal for enhancing leadership and management skills across various professional settings.

Stakeholder Engagement

The Stakeholder Engagement training equips professionals with essential skills to connect and collaborate with stakeholders effectively. Participants will gain insights into building trust, managing expectations, and facilitating meaningful dialogues. This training is vital for professionals looking to enhance interpersonal skills and ensure successful outcomes in collaborative projects across various industries.

Collaboration Tools (Slack, Teams, etc.)

This training on Collaboration Tools provides comprehensive insights into platforms like Slack and Teams. Learners will explore key functionalities, communication enhancements, and productivity boosts these tools offer. Emphasizing real-world applications, participants will gain proficiency in leveraging these tools for seamless teamwork and efficient project management, vital in today’s digital workplace.

Ready to Get Started?

Transform your business with Skills U - personalized learning that works.

Discover Skills U

Interested in Partnerships?

Please complete our contact form with your contact details, and our team will be in touch.

By clicking the button below, you agree to receive communications via email from Skills U about this program and other relevant programs. View our Terms of Service and Privacy Policy.

Book a Demo

Stay Ahead of the Skills Curve

Get the latest insights, trends and resources on how the world's best coaches and trainers develop potential.

By clicking the button below, you agree to receive communications via email from Skills U about this program and other relevant programs. View our Terms of Service and Privacy Policy.

Trainer, Coach or Consultant?

Apply to join our global network of expert trainers, consultants and coaches, and start earning from your expertise.

Apply Now